We bring safety alive by focusing on people and the magic that they can bring to an organisation.

Historically, the focus for improving safety performance within an organisation has been around procedures, systems and work environment, for example improving technology and standards. Developments in these areas over time have significantly improved safety for many organisations. However, many businesses have now reached a plateau where a consistent safety record cannot be achieved. It is now recognised that the attitudes and behaviours of people, and particularly their appreciation and tolerance of risk, also has a major impact on the safety performance of an organisation.

Potentia specialise in People-Led Safety; a holistic approach to achieving safety excellence by focusing on the many people-factors that influence the safety performance of an organisation. The culture of an organisation is shaped by the beliefs and expectations of the workforce, which in turn, produce shared behavioural norms (The way we do things around here). In order to influence the safety culture of an organisation, we must first understand what beliefs and expectations exist, and how they affect safety-related behaviours.

By focusing on people, we can influence significant and sustainable performance in all aspects of your organisation. Although our approach has the development of your safety culture at it’s core, the fact that our Safety Performance Coaches help to develop your workforce in areas such as communication, leadership and teamwork means that there are inevitable improvements in organisation performance as a result.

Organisations with a good safety culture not only have good safety performance but generally perform very well commercially. Consequently, developing a good safety culture is likely to enhance both safety and commercial performance.